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Metal Rooster

Project type

Digital painting

Date

January 2021

In 2021, one of the most successful years in the history of Clube Atlético Mineiro – the year of the "Tripete" (winning the Campeonato Mineiro, Brasileiro, and Copa do Brasil titles in the same year) – on my own initiative, in partnership with Galo Metal – the largest metal-themed organized fan group in the world – through its president, Marcelo Trippa, we developed the concept for an artwork that would honor the team's achievement and pay tribute to the 26 years of existence of this fan group simultaneously.

The digital painting, of my own creation, is self-explanatory in relation to its elements: trophies, parts of the shield's geometry, a texture that references the character of the organized fan group, gothic and aggressive typography, and the mascot – the differentiating factor: I negotiated with the presidency the possibility of creating something that varied from the traditional "comic" style of "Galo Doido" – traditionally more illustrative and "anabolic".

Working with the very image of the rooster as it exists in reality, we made the art authentic, especially for Galo Metal, in addition to creating an identification with the public in a way that is different from what Galo Metal had been practicing for years.

The design, during its pre-launch, sold more than 150 units in advance and, soon after going public, received a second production run of another 200 units.

Through shipments and trips by Atlético Mineiro fans around the world wearing the shirt, my work reached places like Dubai and China.

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